CMYK Color

The color Zappo is often represented by the code CMYK(12 13 0 11) which in a general sense, marks the composition proportions of primary colors. Using this code, we should be able to mix Cyan, Magenta, Blue and Black pgiments to get the same color depicted here. It is important to understand, that in practice, there is more than one way to mix pigments for Zappo color using 4 color process. That is because CMYK colors don't really have a strict cross reference chart with names attributed to each shade variation. Some CMYK colors are named by various manufacturers and most CMYK color names that we pass around are designated by the general public.